When it comes to the best men's watches, a few luxury watch brands stand out for their precision, craftsmanship, and heritage.
This week’s blog reveals our picks for the top men’s watch brands worldwide. Whether you're a seasoned watch collector or new to the world of luxury watches, our curated selection offers genuinely wearable works of innovation, meticulous engineering, and timeless style.
Top 10 Men's Watch Brands: Our Picks
1. Rolex (Switzerland)
Founded in 1905 by Hans Wilsdorf and Alfred Davis in London, Rolex quickly rose to prominence after relocating to Switzerland in 1919. Known for crafting some of the most coveted timepieces in the world, Rolex has a reputation for durability, precision, and timeless appeal. The Submariner, a diving watch introduced in 1953, is popular among collectors for its sleek design and underwater capabilities. Similarly, the Daytona, a chronograph known for its association with motorsports, has become an icon in its own right. Rolex's ability to maintain tradition while innovating keeps it at the top of luxury watchmaking.
2. Patek Philippe (Switzerland)
Patek Philippe, founded in 1839 by Antoni Patek and Adrien Philippe in Geneva, is considered the pinnacle of high horology. Known for their incredibly intricate timepieces, Patek Philippe is revered for its mastery of complications—such as perpetual calendars and minute repeaters. Their Nautilus model, first introduced in 1976, is one of the world's most sought-after luxury sports watches. The Calatrava, a classic dress watch, exudes understated elegance. As one of the last family-owned Swiss watchmakers, Patek Philippe emphasizes quality and exclusivity, making it a dream for serious collectors.
3. Audemars Piguet (Switzerland)
Founded in 1875 by Jules-Louis Audemars and Edward-Auguste Piguet, Audemars Piguet is a brand synonymous with innovation and bold design. The company revolutionized the industry in 1972 with the release of the Royal Oak, the first luxury sports watch made from stainless steel. With its distinctive octagonal bezel and integrated bracelet, the Royal Oak became an instant icon. Audemars Piguet continues to push boundaries with models like the Royal Oak Offshore, which amplifies the original design with a more rugged appearance.
4. Omega (Switzerland)
Omega, established by Louis Brandt in 1848, has a rich history tied to space exploration, sports, and even cinema. Known as the first watch worn on the moon, the Speedmaster became legendary after accompanying astronauts during the Apollo 11 mission. Equally iconic is the Seamaster, a favourite among divers and fans of the James Bond franchise. Omega has served as the official timekeeper of the Olympic Games since 1932, cementing its place as a brand that marries precision with a sense of adventure.
5. Tag Heuer (Switzerland)
Founded by Edouard Heuer in 1860, Tag Heuer has become a symbol of speed, precision, and performance. Known for its strong connection to motorsport, Tag Heuer created the Monaco, a square chronograph famously worn by Steve McQueen in the film Le Mans. Another brand portfolio highlight is the Carrera, a sleek, modern chronograph that celebrates the thrill of racing. Whether you're a motorsports enthusiast or appreciate rugged, sporty designs, Tag Heuer delivers both style and performance.
6. IWC Schaffhausen (Switzerland)
Founded by American engineer Florentine Ariosto Jones in 1868, IWC Schaffhausen combines Swiss precision with American ingenuity. Known for its aviation-inspired timepieces, IWC has built a legacy with models like the Pilot's Watch, a line originally designed for early aviators. The Portugieser is another classic, with its large, elegant face and technical sophistication. IWC is celebrated for blending robust, functional design with elegant aesthetics, making it a go-to for adventurers and professionals.
7. Breitling (Switzerland)
Founded in 1884 by Léon Breitling, Breitling is best known for its precision chronographs and aviation watches. The Navitimer, introduced in 1952, has become a pilot's tool of choice thanks to its circular slide rule, which allows complex flight calculations. Breitling's dive watches, like the Superocean, are equally robust, offering both underwater performance and stylish design. Breitling is a brand that soars above the competition if you're a fan of precision engineering with a bold, masculine design.
8. Hublot (Switzerland)
Although relatively young, Hublot has made a significant impact since it was founded in 1980 by Carlo Crocco. The brand gained fame for its bold designs and innovative use of materials, such as carbon fibre, ceramics, and rubber. The Big Bang collection, introduced in 2005, became an instant hit with its oversized case and distinctive porthole design. Hublot is known for its "Art of Fusion" philosophy, blending traditional watchmaking techniques with modern technology and materials.
9. Panerai (Italy)
Giovanni Panerai founded Panerai in Florence in 1860 and initially focused on creating precision instruments for the Royal Italian Navy. Today, Panerai is celebrated for its rugged, military-inspired watches, like the Luminor, which is easily recognisable by its large, cushion-shaped case and crown-protecting bridge. The Radiomir, Panerai's first model, also stands out with its simple, bold design and luminous dial. Panerai's large watches are perfect for those who appreciate a bold, masculine aesthetic.
10. Jaeger-LeCoultre (Switzerland)
Founded in 1833 by Antoine LeCoultre, Jaeger-LeCoultre is known for its technical prowess and refined aesthetics. The Reverso, introduced in 1931, remains one of the brand's most iconic creations, with its swivelling case designed to protect the watch face. Known for innovations like the smallest calibre and some of the most complex movements, Jaeger-LeCoultre watches, such as the Master Control and Atmos, offer elegance, craftsmanship, and innovation in equal measure.
Why many top men's watch brands Swiss?
Why are so many of the top men's watch brands Swiss? Switzerland, often called the "Mecca of Watchmaking," is home to many of the industry's most prestigious and innovative brands. But why have Swiss watches garnered such a sterling reputation? It's a combination of history, expertise, and a relentless pursuit of perfection. Swiss watchmakers have pioneered several innovations in horology, including the development of automatic winding mechanisms, tourbillons, and chronometers. The Swiss have cultivated a deep tradition of precision, and their strict regulations ensure that watches bearing the coveted "Swiss Made" label meet the highest standards of craftsmanship and accuracy. This dedication to quality, coupled with an emphasis on both design and durability, has made Swiss watches the benchmark in the luxury market.
Top Men’s Watch Brands - Final Thoughts
From the precision of Swiss-made watches to the military toughness of Italian timepieces, these top men’s watch brands represent the pinnacle of luxury watchmaking. Whether you're drawn to the heritage of Patek Philippe, the innovation of Hublot, or the bold designs of Panerai, each of these brands offers not just a watch but a piece of history and craftsmanship that transcends time.
Top Men’s Watch Brands at Around the Block
Finding the perfect luxury wristwatch doesn’t have to be a challenge. At Around the Block, our curated selection of designer watches includes the top men's wathc brands offers something for every style and occasion. From timeless classics to modern innovations, our collection includes both vintage timepieces and contemporary designs. Whether you’re an experienced collector or a first-time buyer, you’ll discover an array of iconic brands and meticulously crafted watches that stand the test of time. With a commitment to quality and a diverse selection, Around the Block Consignment is your go-to destination for those who appreciate the beauty and precision of fine wristwatches.
